How do you get the Mumbai Indians to announce Netflix as their new entertainment partner when they're busy watching it? Get the man who can become pretty much anyone.
The brief
Netflix had become the official entertainment partner of the Mumbai Indians, and the announcement needed to come from the team itself - a team that, by the premise of the partnership, was busy watching Netflix.
What we did
We got the man who can become pretty much anyone, and let him make the announcement for them.